Follow-Up Required Report

Priority-based follow-up management with actionable partner lists and task assignment

Co-authored by
Dien BasseyRHEMA Nigeria
Joshua AdamsRHEMA Nigeria

Overview

The Follow-Up Required Report helps you manage partner outreach by prioritizing follow-up actions based on urgency, partner value, and engagement history. Ensure no partner falls through the cracks with systematic, priority-based follow-up management.

What Data Is Shown

This report includes three key visualizations:

Priority Breakdown Chart

Visualization: Pie Chart or Donut Chart

Shows distribution of follow-ups by priority level:

  • High Priority (Red) - Immediate attention required
  • Medium Priority (Yellow) - Follow-up this week
  • Low Priority (Blue) - Follow-up when capacity allows

Use Case: Understand overall follow-up workload and urgency distribution.

Follow-Up Table

Visualization: Comprehensive Data Table

Lists all partners requiring follow-up with details:

  • Priority - Urgency level (High/Medium/Low)
  • Partner Name - Who to contact
  • Last Contact Date - When last reached
  • Days Since Contact - Auto-calculated gap
  • Last Contact Type - Email, phone, meeting, etc.
  • Reason for Follow-Up - Why contact is needed
  • Partner Value - Donation history or potential
  • Engagement Level - Current engagement score
  • Campus - Partner location
  • Assigned To - Staff member responsible
  • Notes - Context and talking points

Use Case: Detailed follow-up queue for daily task management.

Follow-Up Statistics Cards

Visualization: KPI Cards

Key follow-up metrics:

  • Total Follow-Ups - Overall count
  • High Priority - Urgent count
  • Overdue >90 Days - Critical attention needed
  • Completed This Week - Progress tracking

Use Case: Quick workload assessment and progress monitoring.

How to Use Filters

Priority Filter

Focus on specific urgency levels:

  • High Priority Only - Immediate actions
  • Medium Priority - This week tasks
  • Low Priority - When capacity allows
  • All Priorities - Complete view

Start each day by filtering to "High Priority" and completing those follow-ups first. Move to Medium once High is cleared.

Days Since Contact Filter

Target specific time gaps:

  • 30-60 Days - Follow-up recommended
  • 61-90 Days - Follow-up needed
  • 90+ Days - Urgent, immediate attention
  • Custom Range - Specific day range

Campus Filter

Organize by location or team:

  • Individual campus follow-ups
  • Multiple campus view
  • All campuses

Assigned To Filter

Track individual or team workload:

  • My Follow-Ups - Your assigned tasks
  • Unassigned - Tasks needing assignment
  • Specific User - Individual's queue
  • All Users - Complete organization view

Use "Unassigned" filter daily to ensure all follow-ups have an owner and nothing is missed.

Partner Value Filter

Prioritize by donor importance:

  • Major Donors - High-value partners
  • Regular Donors - Consistent givers
  • Lapsed Donors - Previously active
  • Prospects - Potential major donors

Engagement Level Filter

Segment by current engagement:

  • High Engagement - Maintain relationship
  • Medium Engagement - Nurture and grow
  • Low Engagement - Re-engage
  • Unresponsive - Special intervention

Understanding the Charts

Reading the Priority Breakdown Chart

Segments: Each represents a priority level

Size: Proportional to partner count at that priority

Colors:

  • Red: High priority
  • Yellow: Medium priority
  • Blue: Low priority

Center (if donut): Total follow-up count

Example Distribution:

  • High: 42 partners (25%)
  • Medium: 89 partners (53%)
  • Low: 37 partners (22%)
  • Total: 168 follow-ups

Healthy Pattern:

  • Most partners in Medium (manageable flow)
  • Small High priority (urgent under control)
  • Reasonable Low priority (not overwhelming)

Warning Signs:

  • High priority >40% (overwhelmed, need help)
  • Low priority >50% (procrastination building up)
  • Very large total (need to address systematically)

Workload Assessment:

  • Total: 168 follow-ups
  • Team size: 5 people
  • Average: 34 follow-ups per person
  • Reasonable if spread over 1-2 weeks

Reading the Follow-Up Table

Columns Explained:

Priority (Color-Coded):

  • Red dot: High - Complete today
  • Yellow dot: Medium - Complete this week
  • Blue dot: Low - Complete when possible

Partner Name: Click to view full record

Last Contact Date:

  • Recent dates (green): Recently contacted
  • Old dates (red): Long time since contact
  • Example: "2024-08-15" (3 months ago)

Days Since Contact:

  • Auto-calculated from last contact date
  • Example: "92 days" (triggers high priority)

Last Contact Type:

  • Email, Phone, Meeting, SMS, Letter
  • Provides context for next contact method

Reason for Follow-Up:

  • "No response to previous email"
  • "Major donor inactive 90+ days"
  • "Requested call back"
  • "Pending donation acknowledgment"
  • "Re-engagement campaign"

Partner Value:

  • $ symbol count or color coding
  • Example: $$$ = Major donor
  • Helps prioritize when capacity limited

Engagement Level:

  • High, Medium, Low, Unresponsive
  • Affects follow-up approach

Campus: Location for team assignment

Assigned To:

  • Staff member responsible
  • Blank = Unassigned (needs owner)

Notes:

  • Context for conversation
  • Previous attempts
  • Talking points
  • Special considerations

Sorting: Click column headers

  • Sort by Priority: Focus on urgent
  • Sort by Days: Longest gaps first
  • Sort by Value: High-value partners first
  • Sort by Campus: Organize by team

Bulk Actions (if available):

  • Assign selected to user
  • Mark as completed
  • Change priority
  • Schedule calls

Reading the Statistics Cards

Total Follow-Ups:

  • Number: 168 partners
  • Context: Overall workload
  • Trend: ↑ 12 vs last week (accumulating)

High Priority:

  • Number: 42 partners
  • Context: Immediate action needed
  • Target: Less than 20% of total

Overdue >90 Days:

  • Number: 28 partners
  • Context: Critical attention needed
  • Target: Less than 10% of total
  • Action: Assign and complete ASAP

Completed This Week:

  • Number: 35 completed
  • Context: Progress tracking
  • Compare: vs New follow-ups added this week
  • Goal: Complete more than added (reduce backlog)

Common Use Cases

Daily Follow-Up Queue Management

  1. Open Follow-Up Required Report
  2. Filter to "High Priority" + "Assigned to Me"
  3. Sort by Days Since Contact (longest first)
  4. Work through list top to bottom
  5. Mark as completed or reschedule

Daily Routine:

  • 8:00am: Review high priority list
  • 9:00am-12:00pm: Complete high priority follow-ups
  • 1:00pm-3:00pm: Work through medium priority
  • 4:00pm: Update statuses, notes

Completion Target: All high priority completed daily

Weekly Team Planning

  1. Filter to "All Priorities" + "All Users"
  2. Review total follow-up count
  3. Check "Unassigned" filter
  4. Assign follow-ups to team members
  5. Balance workload across team

Weekly Meeting Agenda (Monday, 15 min):

  1. Review total follow-ups (168)
  2. Assign unassigned (15 partners)
  3. Redistribute overloaded team members
  4. Set weekly completion target (50 follow-ups)
  5. Address challenges or blockers

Re-Engagement Campaign

  1. Filter to "90+ Days" + "Lapsed Donors"
  2. Review list for high-value partners
  3. Export to Excel
  4. Develop targeted re-engagement approach
  5. Assign to senior staff

Campaign Steps:

  1. Segment by value tier (major, regular, small)
  2. Personalize approach by tier
    • Major: Personal phone call from leadership
    • Regular: Personalized email + follow-up call
    • Small: Email sequence
  3. Track responses and results
  4. Schedule follow-up touches
  5. Move to inactive if no response after 3 attempts

Major Donor Stewardship

  1. Filter to "Major Donors" only
  2. Sort by Last Contact Date
  3. Ensure none exceed 30 days
  4. Assign high-touch follow-up plan

Major Donor Follow-Up Schedule:

  • Every 15 days: Email update or content
  • Every 30 days: Personal phone call
  • Every 60 days: In-person meeting or event invitation
  • Immediate: Thank you for any gift within 24 hours

Protection:

  • Major donors never in 60+ day category
  • Always assigned to senior staff
  • Regular touchpoints scheduled
  • Personal relationship maintained

Clearing the Backlog

Problem: 168 total follow-ups, team overwhelmed

Systematic Reduction Plan:

Week 1: Focus on High Priority

  • Goal: Complete all 42 high priority
  • Team effort: 8 follow-ups per person
  • Result: High priority cleared

Week 2: Tackle 90+ Days

  • Goal: Complete all 28 overdue
  • Method: Mix of calls, emails, scheduled contacts
  • Result: Critical backlog addressed

Week 3-4: Medium and Low Priority

  • Goal: Complete 60 medium priority
  • Steady pace: 15 per week
  • Result: Backlog significantly reduced

Ongoing: Prevent Re-accumulation

  • Daily: Complete new high priority
  • Weekly: Process new additions
  • Monthly: Review and prevent buildup

Export Options

PDF Export

Best For: Printed daily call sheets, team assignments

Includes:

  • Follow-up table (filtered view)
  • Priority breakdown chart
  • Statistics summary

Use Case: Distribute to team for daily calling, print for offline work

Excel Export

Best For: Detailed management, team assignment, tracking

Includes:

  • Complete follow-up table
  • All columns (partner, contact, priority, notes)
  • Sortable and filterable
  • Assignment tracking

Use Case: Assign to team, track completion, analyze patterns

CSV Export

Best For: CRM integration, task management tools

Includes:

  • Partner IDs and follow-up details
  • Priority and assignment data
  • Last contact information

Use Case: Import to project management software, sync with CRM

Follow-up lists contain partner contact information and relationship details. Handle exports securely and limit access.

Best Practices

Priority Assignment Logic

High Priority Criteria (any one triggers):

  • Major donor inactive >60 days
  • Any donor inactive >90 days
  • Requested call back not completed
  • Complaint or issue unresolved
  • Pledge commitment unfulfilled

Medium Priority Criteria:

  • Regular donor 30-60 days since contact
  • Medium engagement level, 45+ days gap
  • Scheduled follow-up from previous conversation
  • Campaign follow-up needed

Low Priority Criteria:

  • Low-value partner, 60+ days gap
  • Low engagement level, any gap
  • General check-in, no urgency
  • Research or information gathering

Daily Discipline

Morning Ritual (15 min):

  • Open Follow-Up Required Report
  • Filter to High Priority + My Assignments
  • Review and prioritize top 5
  • Block time for completion

Throughout Day:

  • Complete follow-ups in priority order
  • Update notes after each contact
  • Mark as completed or reschedule
  • Add new follow-ups as needed

End of Day (10 min):

  • Review completion count
  • Reschedule any missed follow-ups
  • Plan tomorrow's priorities
  • Update assignments if needed

Preventing Backlog Buildup

Causes of Backlogs:

  • Over-scheduling
  • Insufficient staff
  • Poor prioritization
  • No accountability
  • Reactive vs proactive

Prevention Strategies:

  1. Realistic Capacity: Don't over-assign
  2. Daily Completion: Clear high priority daily
  3. Team Balance: Distribute workload evenly
  4. Regular Review: Weekly check-ins
  5. Proactive Scheduling: Plan follow-ups in advance

Capacity Planning:

  • Staff member capacity: 5-8 follow-ups/day
  • Team of 5: 25-40 follow-ups/day
  • Weekly capacity: 125-200 follow-ups
  • If total exceeds capacity: Prioritize ruthlessly or add staff

Effective Follow-Up Approaches

For High Priority:

  • Personal phone call (best)
  • Personalized email if call fails
  • Schedule call back if no answer
  • Escalate to leadership if critical

For Medium Priority:

  • Email or phone (either acceptable)
  • Can batch similar follow-ups
  • Allow 2-3 days for response
  • Move to high if no response

For Low Priority:

  • Email campaign sequences
  • Group outreach acceptable
  • Lower personalization okay
  • Complete when capacity allows

Follow-Up Attempts:

  • Attempt 1: Initial contact
  • Attempt 2: 3-5 days later, different method
  • Attempt 3: 7 days later, leadership involvement
  • After 3 attempts with no response: Document and move to inactive or low priority

Combining with Other Reports

Troubleshooting

Follow-Up List Growing

Possible Causes:

  • Additions faster than completions
  • Insufficient staff capacity
  • Poor prioritization
  • No daily discipline

Solutions:

  1. Calculate daily completion target (total / days available)
  2. Add temporary staff or redistribute workload
  3. Use priority ruthlessly (defer low priority)
  4. Implement daily completion requirements
  5. Track individual completion rates

High Priority Accumulating

Possible Causes:

  • Partners slipping through cracks
  • Engagement strategies ineffective
  • Staff avoiding difficult conversations
  • System generating too many high priority

Solutions:

  1. Review high priority criteria (too liberal?)
  2. Address systemic engagement issues
  3. Provide training on difficult conversations
  4. Manager review of high priority daily
  5. Accountability for high priority completion

Low Completion Rates

Possible Causes:

  • Too many follow-ups assigned
  • Lack of accountability
  • Poor contact information
  • Competing priorities

Solutions:

  1. Reduce daily assignments to realistic levels
  2. Daily completion tracking by user
  3. Data quality cleanup (verify contacts)
  4. Protect follow-up time from interruptions
  5. Manager accountability and coaching

Partners Not Responding

Possible Causes:

  • Wrong contact information
  • Wrong time of day
  • Generic messaging
  • Partner no longer interested

Solutions:

  1. Verify and update contact information
  2. Try different times and days
  3. Personalize messages with specific value
  4. Use different communication channels
  5. After 3 attempts, document and reduce priority

Next Steps

  1. Review Current Follow-Ups: Open report and assess total workload
  2. Assign Priorities: Ensure all follow-ups have appropriate priority
  3. Assign Owners: Ensure all follow-ups have assigned team member
  4. Set Daily Targets: Establish completion goals per person
  5. Implement Daily Routine: Make follow-up management a daily discipline