Campus Performance Report
Compare campus effectiveness across partners, donations, calls, and multiple performance metrics
Overview
The Campus Performance Report provides multi-dimensional comparison of campus effectiveness. Analyze partners, donations, calls, and engagement across all campuses to identify top performers, share best practices, and improve underperforming locations.
What Data Is Shown
This report includes five key visualizations:
Campus Comparison Chart
Visualization: Grouped Bar Chart
Shows multiple metrics side-by-side for each campus:
- Partner count (blue bars)
- Total donations (green bars)
- Call activity (orange bars)
- All scaled for comparison
Use Case: Visual multi-metric comparison across campuses at a glance.
Campus Ranking Table
Visualization: Data Table
Lists campuses with comprehensive performance data:
- Rank - Overall performance position
- Campus Name - Location identification
- Partners - Total partner count
- Donations - Total giving amount
- Avg Donation - Mean gift size
- Calls Made - Communication volume
- Active % - Percentage of active partners
- Growth Rate - Partner growth percentage
- Performance Score - Weighted composite metric
Use Case: Detailed analysis and ranking by various metrics.
Partners Per Campus
Visualization: Bar Chart
Simple bar chart showing partner count by campus:
- Sorted highest to lowest
- Clear visual ranking
- Easy comparison of scale
Use Case: Understand campus size and reach.
Campus Performance Radar
Visualization: Radar Chart (if implemented)
Multi-dimensional performance visualization:
- Multiple axes (partners, donations, calls, engagement, growth)
- Polygon for each campus
- Overlapping polygons for comparison
Use Case: Identify well-rounded vs specialized campuses.
Campus Location Map
Visualization: Geographic Map (if implemented)
Shows campuses on map with performance indicators:
- Marker size = Partner count or donations
- Color = Performance tier
- Clickable for details
Use Case: Geographic distribution and regional performance visualization.
How to Use Filters
Date Range Selection
Affects growth and activity metrics:
- This Year - Year-to-date performance
- This Quarter - Quarterly comparison
- This Month - Monthly snapshot
- Custom Range - Specific period analysis
Use "This Year" for annual performance reviews. Compare "This Year" to "Last Year" for year-over-year campus growth tracking.
Campus Filter
Focus on specific locations:
- Individual campus deep dive
- Select multiple for comparison
- All campuses overview
Metric Filter
Choose which metrics to compare:
- Partner metrics only
- Donation metrics only
- Activity metrics only
- All metrics combined
Status Filter
Include specific partner statuses:
- Active partners only (default)
- Include inactive
- All statuses
For fairness in comparison, use consistent filters across all campuses. Active partners only is recommended for performance comparison.
Understanding the Charts
Reading the Grouped Bar Chart (Campus Comparison)
X-Axis: Campus names
Y-Axis: Metric values (scaled appropriately)
Bar Groups: Each campus has multiple bars (one per metric)
Color Legend:
- Blue: Partner count
- Green: Total donations
- Orange: Call count
- Purple: Active percentage (if shown)
Example: Lagos Campus:
- Partners: 250 (blue bar - tallest)
- Donations: ₦5M (green bar - tall)
- Calls: 1,200 (orange bar - medium)
Abuja Campus:
- Partners: 180 (blue bar - medium)
- Donations: ₦4M (green bar - medium)
- Calls: 900 (orange bar - short)
Interpretation:
- Lagos: Largest campus, high activity
- Abuja: Solid performance across metrics
- Port Harcourt: Smaller but efficient
Pattern Recognition:
- Balanced Campus: All bars similar height (well-rounded)
- Partner-Heavy: High partner count, lower donations
- Donation-Heavy: Fewer partners, higher giving
- Activity-Heavy: High calls, moderate other metrics
Reading the Campus Ranking Table
Columns Explained:
Rank: Overall performance position
- #1 = Top performing campus
- Based on weighted performance score
Campus Name: Location identifier
Partners: Total partner count
- Sort to see largest campuses
- Compare to organizational average
Donations: Total giving in period
- Sort to see highest fundraising campuses
- Compare revenue generation
Avg Donation: Mean gift size
- Indicates donor capacity at campus
- High average = affluent donor base or major gifts
Calls Made: Communication volume
- Indicates engagement effort
- Compare to partner count for activity rate
Active %: Percentage of active partners
- Benchmark: 75%+ is healthy
- Lower than 70% needs attention
Growth Rate: Partner increase percentage
- Positive = Growing
- Negative = Declining (investigate)
- Compare to organizational average
Performance Score: Composite metric (0-100)
- Weighted combination of all metrics
- Fair comparison across different-sized campuses
Example Row:
| Rank | Campus | Partners | Donations | Avg | Calls | Active % | Growth | Score |
|---|---|---|---|---|---|---|---|---|
| 1 | Lagos | 250 | ₦5.0M | ₦20K | 1,200 | 82% | +15% | 92 |
| 2 | Abuja | 180 | ₦4.2M | ₦23K | 900 | 85% | +12% | 88 |
| 3 | Port Harcourt | 120 | ₦2.8M | ₦23K | 600 | 78% | +8% | 75 |
Sorting: Click column headers
- By Partners: Size ranking
- By Donations: Revenue ranking
- By Growth: Fastest growing
- By Score: Overall performance
Reading the Bar Chart (Partners Per Campus)
Simple Ranking: Tallest bar = Most partners
Visual Gaps: Large gaps indicate size disparity
Clustering: Similar heights = Similar scale
Example:
- Lagos: 250 partners (tallest bar)
- Abuja: 180 partners
- Port Harcourt: 120 partners
- Ibadan: 95 partners
- Enugu: 70 partners (shortest bar)
Use For:
- Understand campus scale
- Resource allocation decisions
- Staff planning by campus size
Reading the Radar Chart (Multi-Metric)
Axes: Each spoke represents a metric (5-8 metrics)
Polygon: Connected points form campus profile
Larger Polygon: Better overall performance
Example Axes:
- Partners (top)
- Donations (right)
- Calls (bottom-right)
- Active % (bottom-left)
- Growth (left)
Comparing Campuses:
- Overlapping Polygons: Similar performance
- Well-rounded Polygon: Balanced campus (even sides)
- Spiked Polygon: Strong in some areas, weak in others
- Small Polygon: Overall low performance
- Large Polygon: Overall high performance
Example:
- Lagos: Large, well-rounded polygon (strong all-around)
- Specialty Campus: Spiked toward donations (high giving, fewer partners)
- New Campus: Small polygon (developing)
Reading the Geographic Map
Markers: Each campus location
Marker Size: Proportional to metric (partners or donations)
Marker Color:
- Green: Top performers
- Yellow: Medium performers
- Red: Needs improvement
Clustering: Geographic concentration of campuses
Use For:
- Identify underserved regions
- Plan new campus locations
- Regional performance patterns
Common Use Cases
Annual Performance Review
- Open Campus Performance Report
- Set date range to "This Year"
- Review ranking table
- Sort by Performance Score
- Identify top 3 and bottom 3 campuses
- Export for leadership presentation
Discussion Points:
- Top performers: What are they doing well?
- Bottom performers: What challenges exist?
- Resource allocation: Where to invest?
- Recognition: Celebrate top campuses
Identifying Best Practices
- Filter to top 3 performing campuses
- Review their metrics in detail
- Identify common patterns
- Document successful strategies
- Share with other campuses
Analysis:
- What do top campuses have in common?
- High engagement rates?
- Effective events?
- Strong local leadership?
- Better donor cultivation?
Action: Replicate successes organization-wide
Supporting Underperforming Campuses
- Filter to bottom 3 campuses
- Review detailed metrics
- Identify specific weaknesses
- Compare to similar-sized campuses
- Develop improvement plans
Diagnostic Questions:
- Is partner count low? → Increase recruitment
- Is active % low? → Improve engagement
- Is donation average low? → Enhance stewardship
- Is growth negative? → Address retention issues
Support Strategies:
- Assign mentor campus (top performer)
- Provide additional resources
- Leadership training
- Process improvement
- Staff augmentation
Resource Allocation Planning
- Review campus comparison chart
- Note partner counts and growth rates
- Consider donations and potential
- Allocate budget, staff, events proportionally
Allocation Approaches:
Proportional: Resources match campus size
- Lagos (30% of partners) = 30% of budget
Growth-Focused: Invest in fastest-growing
- New campus (small but +50% growth) = Extra resources
ROI-Focused: Invest where highest return
- High-donation campus = More fundraising investment
Equity-Focused: Support struggling campuses
- Low-performing = Additional resources to improve
New Campus Benchmarking
- Filter to newest campus
- Note current metrics
- Compare to established campuses at same age
- Set realistic targets
Example:
- New Campus (Year 1): 50 partners, ₦500K donations
- Established Campus (Year 1 historical): 45 partners, ₦600K
- Assessment: On track for partners, below for donations
- Action: Focus on donor cultivation
Export Options
PDF Export
Best For: Board presentations, leadership meetings
Includes:
- Campus comparison chart
- Ranking table (top page)
- Key insights summary
- Professional formatting
Use Case: Annual reviews, strategic planning presentations
Excel Export
Best For: Detailed analysis, custom calculations
Includes:
- Complete ranking table with all metrics
- Partner lists by campus
- Donation totals and details
- Sortable, filterable, pivot-ready
Use Case: Deep analysis, budget planning, goal setting
CSV Export
Best For: Data integration, external reporting
Includes:
- Campus performance data
- Metric values by campus
- Calculated scores
Use Case: Import to BI tools, executive dashboards
Campus performance reports may contain sensitive comparative data. Use wisely to encourage improvement, not create unhealthy competition.
Best Practices
Fair Comparison Practices
Context Matters:
- Campus age (new vs established)
- Geographic location (urban vs rural)
- Market demographics (affluent vs developing)
- Staff resources (large vs small teams)
Comparison Groups:
- Group similar campuses (size, age, location)
- Compare within groups for fairness
- Recognize different context challenges
Example Groups:
- Major Urban: Lagos, Abuja, Port Harcourt
- Secondary Cities: Ibadan, Enugu, Kaduna
- New Campuses: Less than 2 years old
- Rural Campuses: Outside major cities
Setting Campus Targets
Avoid: One-size-fits-all targets
Approach: Customized targets by campus
Target Setting Process:
- Review campus historical performance
- Consider local context and resources
- Set growth targets (10-20% increase)
- Establish minimum thresholds
- Define stretch goals
Example:
- Lagos (established): 15% growth, 85% active rate
- New campus: 50% growth (from small base), 70% active rate
Recognition and Accountability
Recognition:
- Public celebration of top performers
- Share success stories
- Awards or incentives
- Document and distribute best practices
Accountability:
- Clear expectations for all campuses
- Regular review meetings
- Support plans for struggling campuses
- Address persistent underperformance
Balance: Encourage excellence while supporting growth
Using Data for Decisions
Strategic Decisions:
- Where to open new campuses
- Where to invest in expansion
- Where to consolidate or close
- How to allocate staff and budget
Operational Decisions:
- Event scheduling and distribution
- Campaign targeting
- Resource sharing between campuses
- Cross-campus collaboration
Combining with Other Reports
- Sourcing Analysis - Sourcing effectiveness by campus
- Partner Demographics - Demographics by campus
- Donation Summary - Giving trends by campus
- Executive Dashboard - Overall organizational context
Troubleshooting
Wide Performance Disparity
Problem: Large gap between best and worst campuses
Possible Causes:
- Inequitable resource distribution
- Leadership quality variation
- Market demographic differences
- Process inconsistency
Solutions:
- Standardize processes across campuses
- Leadership training and development
- Mentorship program (top to bottom campuses)
- Equitable resource distribution
- Share best practices systematically
Declining Top Campus
Problem: Previously high-performing campus now struggling
Possible Causes:
- Leadership change
- Local market changes
- Increased competition
- Staff turnover
- Complacency
Solutions:
- Investigate specific cause
- Leadership intervention or support
- Market analysis and strategy adjustment
- Re-engagement campaign
- Resource reallocation if needed
Stagnant Campus Growth
Problem: Campus performance flat year-over-year
Possible Causes:
- Market saturation
- Inadequate strategies
- Resource constraints
- Lack of innovation
Solutions:
- Market expansion analysis
- New partnership strategies
- Additional resources or staff
- Innovation and experimentation
- Fresh perspective (consultant or mentor)
Related Reports
- Partner Status - Overall organizational health for context
- Sourcing Analysis - Acquisition effectiveness by campus
- Partner Demographics - Campus demographic profiles
- Executive Dashboard - Organizational summary with campus highlights
Next Steps
- Review Campus Rankings: Open report and check current performance
- Identify Patterns: Note top performers and common success factors
- Support Strugglers: Develop improvement plans for bottom campuses
- Share Best Practices: Facilitate knowledge sharing across campuses
- Set Targets: Establish fair, customized goals for each campus